FEDACOVA launches an initiative to accelerate the digital transformation of Valencian agri-food companies

1 de September de 2023





The Innovation Scouting, Benchmarking and Project Acceleration Programme (ISBAP) will be developed by Atlas Tecnológico with grants from the Valencian Government’s Strategic Plan for Valencian Industry.

The Industrial Internet of Things (IIoT) and Big Data solutions are the most demanded by the sector and will be accelerated in this initiative that includes ‘one to one’ meetings with technology companies.


The Agri-Food Business Federation of the Valencian Community (FEDACOVA) is launching the Innovation Scouting, Benchmarking and Project Acceleration (ISBAP) initiative to bring companies in the sector closer to the solutions that make it possible to implement the Industrial Internet of Things (IIoT) and Big Data (Data Analytics), among other enabling technologies.

The development of the project, subsidised to FEDACOVA by the Conselleria de Economía Sostenible, Sectores Productivos, Comercio y Trabajo, with dossier no. INENTI/2023/10, will be divided into three parts: in which FEDACOVA’s collaborating company, Atlas Tecnológico, the digital ecosystem of Industry 4.0 in Spain, will intervene with the aim of contributing knowledge, experience and collaboration.

Firstly, a phase called ‘Innovation Scouting‘ will be carried out, aimed at generating knowledge around technologies and solutions selected by FEDACOVA. It includes the organisation of an online conference in which IIoT and Big Data solutions adapted to the particularities of the sector will be presented. Atlas Tecnológico will identify the most suitable technology companies, entrepreneurs and startups, consulting its base of more than 250 expert collaborators and making a selection based on the capabilities available in its ecosystem.

Next, the Innovation Scouting phase includes a face-to-face meeting to boost collaboration between Fedacova members and the selected technology companies, which will take place on 19 October. There will be a session to present the technological solutions, followed by a series of one-to-one meetings, previously scheduled between partners and technology companies, in order to explore opportunities for collaboration with their digital projects.

The initiative led by FEDACOVA contemplates, secondly, a ‘Benchmarking‘ phase that will provide access to associated companies to cases of implementation of technologies in real environments that allow them to check the operation of these solutions and to make a better assessment of these tools. To this end, through the working methodology of Atlas Tecnológico, companies that meet the technological requirements in question will be identified and their visit will be planned by the participants.

Finally, the ‘Accelerator of collaborative projects 4.0‘ phase aims to activate and promote the undertaking of collaborative projects 4.0 by Fedacova members, through an acceleration and support programme that includes a specific action plan for its execution and implementation. All within the framework of a collaborative cultural environment that generates knowledge and positive impact on the organisation and its components.

It includes a meeting to define the objectives, methodology and criteria for the evaluation and selection of the two projects to be mentored from among all those received. The development of the mentoring project includes the diagnosis of the company to be mentored, the identification and contact with external agents who can contribute knowledge to the process, a collaborative mentoring session and the development of the action plan.

As Sergio Barona, secretary general of FEDACOVA, points out, “supporting our companies in their digital transformation means improving their productivity and the sustainability of their processes. Increasing their capacity for innovation is an essential factor for their growth and for developing a more competitive agri-food sector”.

“Atlas Tecnológico, thanks to the collaboration with the initiative led by FEDACOVA, will help the technology companies in the ecosystem to directly present their cases to the more than 2,000 industrial companies in the agri-food sector represented by the federation. If this were done individually, it would be impossible for these small technology companies to access this audience without making large investments. Atlas’ collaborative model makes the difficult seem easy,” says the ecosystem’s head of business development, Miguel Ángel Rivera.


About Atlas Tecnológico

Founded in Valencia in 2020, Altas Tecnológico has a strong national presence and has configured a digital ecosystem that brings together more than 250 collaborators and more than 1,000 industrial companies and technology service providers. Its objective is to accelerate innovation in all strategic areas of the company, from purchasing to logistics, from plant operations to marketing, helping to connect industry with its technology partners. Atlas Tecnológico is configured as a knowledge hub and a professional network where to find and contact companies and people who provide expertise and technological solutions, responding to the needs of each company.



The Agri-Food Business Federation of the Valencian Community (FEDACOVA) represents 30 associations that represent 72% of the Agri-Food Sector of the Valencian Community, from small businesses and poultry and aquaculture production, through the Food Processing Industry to Retail Distribution. There are also 70 directly associated companies in the Federation.

The agri-food sector represents 11.2% of the Gross Value Added and generates more than 13.7% of employment in the Valencia Region, a total of 227,000 jobs in 2020.

Subsidised by

Conselleria de Economía Sostenible, Sectores Productivos, Comercio y Trabajo (Department of Sustainable Economy, Productive Sectors, Trade and Employment)