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The Valencia Bakers and Confectioners Guild recognises the sector’s commitment to innovation, excellence and artisan tradition

4 de March de 2024

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Newsletters

FEDACOVA

Informs

  • The initiative, subsidised by the Diputación de Valencia, seeks to strengthen the image of artisan bakery and pastry making, while promoting innovative, sustainable and healthy working methods.
  • The Guild demands professional training adapted to the sector and is committed to innovation as a guarantee of generational renewal.
  • Innovation within the profession, training and technological advances have made it possible to achieve a better and greater balance between family and personal life.

The Valencia Bakers’ and Confectioners’ Guild has today presented its member establishments with the new badge of membership of the Guild, which recognises the sector’s commitment to innovation, excellence and artisan tradition.

This was emphasised by the president of the Guild, Juanjo Rausell, during the presentation ceremony of the new badge of membership of the Guild to the member establishments, which recognises the sector’s commitment to excellence, innovation and artisan tradition.

The badge, which from now on will be displayed on the façades of the member establishments, aims to be a tool for visibility and recognition of the culture of quality bread, as well as a sign of the dedication and good work of the sector’s professionals and their commitment to the preservation of tradition and artisan quality.

This initiative, subsidised by the Valencia Provincial Council, which took place this afternoon at the Valencia Region Craft Centre, aims to strengthen the image of artisan bakery and pastry making, while promoting innovative, sustainable and healthy working methods.

The event, which was attended by members, suppliers and collaborators, was also attended by the First Vice-President of the Valencia Provincial Council, Natalia Enguix; the Director General for Industry and the Food Chain, Inmaculada Marco; the Director General for Trade, Crafts and Consumer Affairs, Maribel Sáez; the Councillor for Institutional Relations of Valencia City Council, Juan Carlos Caballero and the Councillor for Trade and Markets, Santiago Ballester; as well as the Director of the Valencia Region Crafts Centre, Miquel Clemades.

During the event, the president of the Valencia Bakers’ and Confectioners’ Guild, Juanjo Rausell, called for professional training adapted to the sector and a commitment to innovation as a guarantee of generational renewal within the profession.

The president of the Guild insisted on the need to “invest in solid and accessible vocational training programmes that offer young people the necessary tools to become the bakers and confectioners of tomorrow. The lack of qualified professionals makes it clear that there is a need for regulated and specific training for our sector”.

“We want to make bakery and confectionery an attractive profession for young people. We are a sector that has been evolving and adapting to current circumstances. Innovation within the profession, training and technological advances have allowed us to improve production techniques and have made it possible to achieve a better and greater family and personal balance”, emphasised Rausell.

After the presentation, the attendees enjoyed a wine of honour, a moment in which they took the opportunity to share experiences and strengthen the bonds of collaboration between the members of the guild, collaborators and institutions.